Vietnamese people prefer domestic products (27/7)
27/07/2015 - 19 Lượt xem
In 2015, the Ministry of Industry and Trade ratified a national trade promotion program which includes 223 projects and an expenditure of VND 100 billion (US$ 6.52 million). The ministry also planned to put aside nearly a third of the money to conduct 157 projects with a view to boosting domestic trade consumption.
Those projects continued to prioritize domestic trade promotion activities, particularly to create distribution channels at rural, mountainous and border areas and disadvantageous localities.
As many as 50 promotion events, including trade fairs, have been organised to introduce domestic products to residents in rural, remote and mountainous areas across the country.
This year, the Ministry has invested in developing infrastructure facilities and enhancing technology application in enterprises under its management to improve their product quality and competitiveness.
Looking forward, it aims to boost the consumption of domestic industrial products by strengthening the connections among businesses in the northern and southern regions.
However, the Deputy Minister said the campaign has yielded positive changes, particularly in domestic product quality and design.
She urged the sector to focus on developing the domestic market in tandem with campaign implementation in order to enhance the competitiveness of domestic enterprises and the consumption of domestic products.
PM Nguyen Tan Dung has approved a project worth VND 228.93 billion (US$ 10.75 million) on increasing the consumption of domestic goods in close link with the ongoing campaign.
The two initiatives aim to increase the market share of domestic products in Viet Nam to 80% by 2020./.
Source: Chinhphu.vn
